

How to Get International Clients for Digital Marketing: A Step-by-Step Roadmap for Agencies


Finding high-paying international clients for your web development business can feel overwhelming. The market is competitive, and web development businesses often struggle to stand out. But here’s the good news: you don’t need to rely on luck. With the right strategy, you can consistently attract and close premium web development clients, whether you're a freelancer or an agency owner.
In this guide, I’ll walk you through proven methods—starting with the most effective one: cold outreach.
To get web development clients, you need a well-planned approach. Below are the key strategies that will help you expand your client base and find web design clients effectively.
Cold emailing is a powerful way to land web development clients by reaching out directly to businesses that need your services. Here’s how to do it effectively:
Focus on businesses that need web development services, such as:
Build a targeted list using:
A great cold email is short, personalized, and value-driven.
Subject: Solving {{issue}} can improve your {{metric by xyz performance}}
Hi {FirstName},
I came across {CompanyName} and really liked [something specific about their business]. But I noticed your website could [mention a specific issue, e.g., improve speed, design, or user experience].
I help businesses like yours optimize their websites to [specific benefit, e.g., increase conversions by 30% or improve loading speed by 50%].
Last month, we helped [competitor] reach [milestone].
Would you be open to a free audit and share insights?
Reply “yes” if this is of interest to you.
Best,
[Your Name]
Manually sending and following up on cold emails is time-consuming. With Manyreach, you can automate your outreach while keeping emails highly personalized.
Here’s how to set it up:
Most people won’t respond to your first email. Manyreach automates follow-ups for you. Send at least 4 to 5 follow-ups.
📌 Follow-up Example (Sent 3-5 Days Later)
"Hi {FirstName}, just checking if you saw my last email. I’d love to offer a free audit of your website—would you be open to a quick chat?"
📌 Final Nudge (Sent 7-10 Days Later)
"Working on {issue} can improve {metric by xyz%}. Let me know if you’re interested!"
To improve your cold email success, track these key metrics:
If results are low, try:
Your portfolio is often the first impression potential clients have of your work. A strong portfolio helps web development consulting businesses attract clients. The best portfolio can be a well-designed website with the following elements.
Checkout Bricx - a web developement agency's website for inspiration.
Networking isn’t just about collecting contacts—it’s about building relationships.
Posting consistently on LinkedIn, Twitter (X), or a personal blog can position you as an authority and attract inbound leads.
Ranking on Google for terms like “how to get web development clients” can bring long-term, high-quality leads on autopilot.
Attracting international web development clients isn’t about luck—it’s about executing the right strategies consistently.
Your Action Plan: